The Ipsos Jarmany Blog

Interested in reading more about the latest advances in data technology and wondering how this could have a positive impact for you? Browse our blogs to find out how you can start using data to help your business.

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All blogs

Mastering Marketing Mix Modelling: Your Roadmap To Success

We delve in to what marketing mix modelling is and how you should be using it to uncover meaningful and actionable insights to guide your marketing investments.
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5 Minute Read

Choosing The Right Data Analytics Agency: 5 Key Factors To Consider

In today’s digital landscape, data analytics has emerged as a vital tool for empowering businesses with actionable insights, enabling them to foster growth and maintain a competitive edge. However, the presence of a skills gap in the data and analytics industry is widely acknowledged, creating a significant challenge for companies seeking to establish and sustain their internal data capabilities.
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4 Minute Read

AI and Ecommerce – A Powerful Partnership For Growth

We highlight how AI can boost eCommerce performance in an increasingly competitive marketplace.
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5 Minute Read

The Frontier Model Forum; What Is It and How Will It Help Regulate AI?

The Frontier Model Forum (FMF) is a newly announced partnership aimed at promoting the responsible and safe development of AI models. In this blog we delve into what it means for the AI industry.
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3 Minute Read

Are You AI Ready? Build Your Framework for Success

We highlight the AI opportunity for businesses and the best way to maximise the value of your AI investment.
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5 Minute Read

Microsoft Fabric 101: The Comprehensive Analytics Solution for Businesses

In a world where data is the new currency, businesses are constantly seeking innovative ways to extract valuable insights from their data, so they can make data-driven decisions that drive competitive advantage and business growth.
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4 Minute Read

AWS vs GCP vs Azure: A Data Platform Comparison Guide

We explain how to choose the right cloud for your data platform and what to keep in mind when you get down to brass tacks.
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6 Minute Read

Microsoft’s Annual Build Conference: The Key Announcements

Microsoft recently held its annual Build conference, and of course we tuned in to find out about the latest announcements, including the integration of OpenAI’s technology into Microsoft’s products and services.
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3 Minute Read

How To Build A Data Strategy: The Framework To Success

We explain why a business without a well-defined data strategy could be missing out on a tonne of insights—and effectively holding back its growth.
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6 Minute Read

What Is Power BI? And How Does It Work?

We explain why Microsoft’s Power BI is being more widely adopted than other business intelligence tools and how to get the most out of it.
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6 Minute Read

What is econometric modelling?

You may have heard the term ‘econometric modelling’ floating around, but what actually is it, how can it benefit your business, and what are the steps in implementing an econometric model? In this blog we’re going to cover exactly that.
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3 Minute Read

Looker vs Tableau vs Power BI: Which is Best for You?

As data continues to become crucial to all sorts of businesses, the need to understand, analyse, visualise, and use data grows more imperative. In this blog, we’ll look at Looker, Power BI and Tableau — the three leading power BI and data visualisation tools — to help decide which is best for you.
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7 Minute Read

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